AJ3 Retro Seoul

AJ3 Retro Seoul

300 Pairs, One City, One Legacy

The original Air Jordan 3 Retro Seoul (AV8370-100) released March 10, 2018, exclusively at the Jordan Hongdae store in Seoul and on nike.com.kr. Rumored to be limited to around 300 pairs, this was a regional exclusive celebrating the 30th anniversary of both the AJ3 silhouette and the 1988 Seoul Summer Olympics. Designed by Tinker Hatfield and Dan Sunwoo in Nike’s Innovation Kitchen, the shoe takes the White Cement base and adds South Korean flag-inspired accents. Red and blue hit the collar and lining. The Taegukgi flag sits embroidered on the tongue. Korean text appears on the inner tongues: “Seoul” on the left, the 1988 Olympic motto “Harmony and Progress” on the right. Nike Air branding on the heel.

Originals trade for thousands on the aftermarket. This batch captures those details at a price that makes sense. White tumbled leather, standard elephant print, and those red and blue collar accents are all present. A true collector’s piece. Grab it on the Jordan 3 replicas page. Full selection at 1:1 reps.